Here are a few example projects that led to stronger visibility and measurable results.

Case 1: Brand Relaunch & Corporate Design

Initial Situation
A growing company had evolved strategically, but its external appearance no longer reflected the modern, consistent, and high-performing organization it had become.

Approach
Development and rollout of a new corporate design based on an in-depth brand analysis: company values, market environment, and employee perspectives were translated into a contemporary visual identity. Guidelines and templates were centrally provided and explained via the company intranet.

Result
Around 90% of the company’s 1,200 desktop employees participated in voluntary training sessions on how to use the new corporate design.

Case 2: Employer Branding

Initial Situation
A globally active technology company needed to recruit both highly specialized experts and production employees, but received too few qualified applications. At the time, the company had only limited visibility as an employer.

Approach
Development and execution of an integrated recruiting and employer branding campaign with audience-specific communication across multiple channels: digital communication via search engine advertising, microsites, social media, and career fairs for specialists, complemented by regional campaigns using billboards, radio, addressable TV, and print materials for production employees.

Result
+60% qualified applications during the campaign period.

Case 3: Lead Generation & Customer Journey

Initial Situation
A provider of digital continuing education programs generated awareness but converted too few qualified leads and sales.

Approach
Development of a full marketing funnel along the customer journey. Social media ads, workshops, email marketing, and conversion-focused content were strategically aligned. CRM-driven processes and AI-supported personalization helped address prospects more precisely and systematically convert them into qualified leads.

Result
6% conversion rate within the lead campaign, along with significantly more qualified inquiries throughout the funnel.

We would be happy to share additional insights into selected case studies: info@commsgrow.com